From drawing board to store shelf: The development of a Transformers toy

TransformerToys.co.uk has been updated with a new news story called From drawing board to store shelf: The development of a Transformers toy.

Nevermore has put together an interesting article on Starblight called From drawing board to store shelf: The development of a Transformers toy

... the first part of a multi-part article series in which I (Nevermore) will attempt to explain the development process of a Transformers toy. As my basis for this compilation, I use various materials which have made their way into the fandom one way or another over the years, for example via Japanese sourcebooks or BotCon presentations. In addition, there are various details which have come up from Q&A rounds with Hasbro at BotCon or as part of the (discontinued) Q&A program for fan sites. In some instances, I also use information gathered from conversations with (usually former) Hasbro employees.

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